Education

SECTOR

Is your education ad budget turning into enrolments — or just enquiry forms?

In education the funnel is long and seasonal: ad → enquiry form → call or trial lesson → enrolment → retention → alumni. Enrolment-season budgets are high, form-to-enrolment is unrecorded, and student and parent run on two separate communication lines — usually both unmeasured.

Free Quick Scan (10 min)

Full Assessment + Education Pack — $99

FIVE LEAK POINTS

Where the loss happens.

1Form-to-call time.In enrolment season a form waits a day; the parent called late has gone to a competitor.

2Trial lessons aren’t matched to enrolments.If you don’t know how many trials converted, the campaign is judged blind.

3Online enrolment and the LMS aren’t connected.Enrolment, payment and the learning platform live in separate systems; student data lives in three places.

4Parent and student get the same message.Two audiences, one communication; neither reads it fully.

5Alumni silence.Without alumni and community communication, the cheapest enrolment channel — referral — stays closed.

GROWTH 360 EDUCATION PACK

Five points of the enrolment funnel, ten questions.

Five education measurement points join the core 70, two questions each. The report gains a sector KPI table and six education actions.

Online enrolment and LMS (enrolment–payment–platform link)Student acquisition funnel (form → call → trial → enrolment tracking)Educational content (programme pages, sample lessons, outcome proof)Parent and student communication (two audiences, two flows)Alumni and community (referral, re-enrolment, testimonials)

Sector KPI table

Form-to-call time · trial-to-enrolment rate · cost per enrolment · share of enrolments from referral

FULL ASSESSMENT WITH PACK

Full Assessment + Education Pack · $99

Full Assessment + Education Pack

$99

6 profile + 70 points + 12 evidence + 10 sector questions · 22-page report (sector KPI table and 6 sector actions included) · 12-month dashboard.

Buy with the Education Pack — $99

Already have the Full Assessment?

+$29

Add the pack later; same answers, ten more sector questions.

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BOUNDARIES

In this sector, the audit.

The audit verifies against the enrolment system, CRM and call data, and produces enrolment-season funnel math. We never work with student data; measurement uses de-identified aggregate data only.

See where you stand in ten minutes.

Start with the free Quick Scan; for depth, the Full Assessment with the Education Pack.

Free Quick Scan (10 min)

Buy with the Education Pack — $99