Digital Coach.
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DIGITAL SALES AUDIT · SCORED WITH GROWTH 360

Is your ad spend turning into sales?

We measure the road from ad spend to closed revenue — and show you where it breaks. Three weeks, one score, three to five prioritized actions, each with an owner and a KPI. We don’t sell agency work; we measure what agency work produces.

15 questions, about 5 minutes, no account. Your answers carry over to the Full Assessment.

IN SHORT

Digital Coach is an independent digital sales audit and advisory practice founded by Kamil Mehmet Özkan. It measures the path from ad spend to closed revenue with the Growth 360 method: a free 5-minute Quick Scan, the self-service Growth 360 Full Assessment ($79) and a 3–4 week Digital Sales Audit. It does not sell agency work or implementation.

WHO IT’S FOR

Three tables, one question.

Three tables, one question: the broken link between ad spend and sales01 · ADS02 · FORM03 · CALL04 · SALEThree tables, one question: the broken link between ad spend and sales01AdsSpend02FormLead03CallDelay / loss04SaleActual revenue

SPEND IS RUNNING

Sales are unclear.

Budget leaves every month, and no single table shows which campaign produced revenue.

AN AGENCY IS RUNNING IT

Nobody audits it.

The agency reports on its own work. No independent eye connects that work to sales.

THE HANDOFF IS BROKEN

Leads go cold.

Forms come in, calls go out late, and nobody records where the lead actually died.

HOW THIS WORKS

Four steps, in order.

Each step makes the next decision cheaper. The first two you do yourself, today.

1Quick Scan15 questions, a score in four areas, your weakest area and first action — on screen and in your inbox · 5 min · free
2Full Assessment32 to 46 questions in 14 areas, your three most expensive leaks with their dollar value, answer confidence, a 90-day plan and a 9-page report. Add a sector pack or a 90-minute Advisor Reading if you want · 15 min · $79
3Digital Sales AuditA diagnosis that goes into the data: funnel math and a 3–5 action roadmap; the assessment fee is credited · 3–4 weeks · by quote
4Advisory retainerMonthly oversight: score, report, decision support · Monthly · by quote

WHY THIS PRACTICE

The person who wrote the measurement system runs the measurement.

Eighteen-plus years in marketing and sales, work across more than twenty companies, analysis of more than 500,000 leads, and CX audits across more than fifty brands. That experience shaped the Growth 360 measurement system.

20+COMPANIES
18+YEARS OF EXPERIENCE
500,000+LEADS ANALYZED
50+BRANDS AUDITED FOR CX
Kamil Mehmet Özkan

FOUNDER

Kamil Mehmet Özkan · Founder

Kamil Mehmet Özkan has more than 18 years in marketing and sales, with roles at Turkish Airlines, Turkcell, GSK, Koç.net and Zorlu Group and projects delivered on a global scale. He built marketing agencies and teams, designed telesales operations end to end, and wrote Growth 360 from that work. Read the books, or see the frameworks the method grew into.

Want the background first? Read about Kamil and why the practice stays independent →

ILLUSTRATIVE CASES

What the measurement looks like on the table.

ILLUSTRATIVE CASE · FOOD · HANDOFF

26 hours → 40 minutes

1,200 forms · 71% / 34% reach · 2.3× conversations

Read the case →

ILLUSTRATIVE CASE · FOOD · MEASUREMENT

Dashboard +310%, accounts –40%; one table

ROAS 4.1 → true 2.2 · margin –8% / +31% · net contribution +22%

Read the case →

ILLUSTRATIVE CASE · FOOD · EXPORT

Exit rate 81% → 44%

58% incomplete pages · 41 → 117 forms · cost ÷3

Read the case →

Illustrative cases with hypothetical figures; real cases from December 2026.

FRAMEWORKS & PUBLICATIONS

The method is public.

Every audit runs on named frameworks that anyone can read: the Growth 360 Atlas maps the whole marketing ecosystem, the Growth 360 Model turns it into an operating cycle, and the Growth 360 Full Assessment scores where a company actually stands. The Growth 360 book explains the method; the Full Assessment measures with it.

FAQ

Frequently asked questions.

What does Digital Coach do?

It measures the path from ad spend to closed revenue for businesses of any size that advertise online, shows where that path breaks, and hands over a prioritized plan. The measurement uses the Growth 360 method.

How do I start?

With the free Growth 360 Quick Scan: 15 questions, about 5 minutes. If you want the full picture, the self-service Full Assessment ($79) asks 32 to 46 questions and names your three most expensive leaks. A Digital Sales Audit goes into your actual data.

Is Digital Coach an agency?

No. It does not run ads or sell implementation, and it takes no commissions from agencies. Implementation stays with you or your agency; Digital Coach measures whether that work reaches sales.

Who is it for?

Companies that spend on digital advertising and close sales through a sales team or by phone, and want an independent view of where the budget is lost.

See where you stand in five minutes.

Fifteen questions, four scores, your most important leak and three steps for this week, on screen and in your inbox. No account, no call required. The Full Assessment picks up from there.

Get your digital sales score in 5 minutesStart